We all know the deal about the change of NE WR/TEs this season. Let's try to clarify what would be Thompkins' floor/ceiling , assuming he is the every game starter.
Assuming Brady attempts 550-585 passes.
Noise aside, let's duplicate the Z targets from last season (130) and give them to Thompkins. I am ignoring Branch's 29 targets, they'd have torches and pitchforks if we give them to Thompkins.
A decent, but not outrageous catch ratio is 62%, giving him 80 receptions.
Lloyd avg 12.3 per last season, let's round it to 13 for the sake of this and go from there. 1040 yards (984 yards using 12.3 per).
TDs are random, picking a medium 6 TDs (not getting into slicing up Woodhead, Hernandez, etc. scoring plays).
It's never as simple and swapping out what was for what will be, but 80/1000/6 (to me) seems like a sweet spot and can be an attainable number.
Ceiling is bumping his avg to 14 and reception to 85 (around 1200) and TD to 9.
Somewhere between this (+1PPR 200 point season) and the current FBG projection is a big gap.
COME AT ME BRO!
OKAY, BRO!
Let's start with your assumptions.
1) you are projecting Brady for 550-585 passes, when he threw 638 last year, yet you arbitrarily give him the "Z" receivers targets from last year. Nevermind that the percentage of the "Z" receivers targets could be closer to 112 targets than 130 (using your 550-585 pass attempts projection)
2) There were only 5 WRs last year who received the number of targets you are projecting for Thompkins (130) with the catch rate you're predicting (62%).
3) There were only 8 NFL WRs who recorded the number of catches (80) that you are projecting, to go along with the YPR that you projected (13.0).
4) Thompkins appears to be more of the underneath/intermediate type WR, based on reports, and his performance in pre-season. His YPR in preseason is 10.9, not 13.0.
**BTW, if you are "rounding" Lloyd's 12.3 YPR from last year, it would become 12.0, not 13.0**
So, if you are logical and consistent with your projections, and don't project Thompkins to be better than all but 5-8 NFL WRs in a couple of key stats, your "floor" projections could be off by a great deal. Assuming only 112 targets,
and a more realistic catch rate of 58%, along with a more realistic YPR of 12.0 would lead to:
65 catches, 780 yards. Even if you give him the 6 TDs that you did, that's closer to a WR 4 than a WR 2.